Book Titles Workshop
The most important part of developing your book is creating a title that gets your audience to say 'I want that'.
No matter what business you're in, or what outcome you want people to have. If your title doesn't compel them to raise their hand and get a copy, your content won't have the chance to educate and guide them.
Book Outline Workshop
We talk a lot about the importance of being compelling vs convincing when it comes to the content of your book.
Once you capture someone's attention with a title that gets them to say 'I want that', the content of your book should compel them to take the next step with you. The next minimum viable commitment.