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Ep121: Planning a Book Launch Party with Rich Bontrager

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Ep121: Planning a Book Launch Party with Rich Bontrager Stuart Bell and Rich Bontrager

Today on the Book More Show, I'm talking with Rich Bontrager, media and TV coach and owner of Rock the Stage Media, about the benefits of a book launch party!

Pre-pandemic, Rich spent a lot of time working with authors to better prepare for book launch events and traditional TV coverage. Of course, during the various lockdowns, these in-person events were few and far between, but he saw a huge increase in people's online opportunities.

We usually focus on the direct response opportunities of having a book, but the chance to create excitement and engagement around your book launch (or re-launch) has great potential to start conversations.

This is a great interview about how you can use a book launch party to amplify your message and create assets that reinforce your authority.

We're also going to use the Book Blueprint Scorecard book as an example over the next few weeks, so follow me on Linkedin www.linkedin.com/in/mrstuartbell to see how a launch can work for you.

You can find our more about Rich at Rock The Stage Media.


Book Blueprint Scorecard

Don't forget, you can see how your book idea stacks up against the Book Blueprint by going to BookBlueprintScore.com and, if you want to be a guest on the show to plan your successful book, just head over to 90MinuteBooks.com/guest

 

Links:
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Interview Shows: 90-Minute Books Author Interviews
Questions/Feedback: Send us an email
Extra Credit Listening: MoreCheeseLessWhiskers.com