The 90- Minute Book Services

General Overview

Each 90-Minute Book is created using the same simple process. The aim: to make it as fast, and easy as possible for you to create a book that builds your business. Your book is created by first outlining your thoughts and dialing in your ideas and title on an outlining call. From this we'll create your book outline, identifying your main talking points (your book chapters). Once this is confirmed we'll record the content of your book with you in an interview call where you'll be able to talk about your idea in a comfortable format where we can draw out your best thinking.

That's your part done. We'll take it from here!

Once your interview is complete, we'll take the recording and edit it for spelling and grammar to create the content of your book. If you've opted for the Plus or Pro package, we'll edit our questions to be a narrative introduction to your answers rather than the Signature conversational format. Remember, in all cases, your book is created from your words, so it's important to be prepared for the recording call. While we're getting the content ready, our design team will work with you to create your unique cover.

We'll then bring these together to print the first 10 copies of your book.  These are just for you. If you're happy with the content you created, you can order more copies, or make the PDF version available via an optin page. If you need to make any changes, you can easily make any changes you need in the document we'll send you. Simply return it to us and we'll make the update for free any time in the first 90 days.

We want to make it as easy as possible for you to keep your book up to date, so any updates you want to make after this are just as ease, very inexpensive (and may even be free depending on the package you choose).

If you want to make your book available on Amazon we'll walk you through the simple process to create an account before we set up the title for you. If you're looking to capture leads online we've got you covered too. If you don't have your own system, let us know and we can create a 30-day free trial of GoGoClients CRM with a dedicated landing page for your book on a custom domain we'll purchase for you (or using your own URL).

We're here to support you into the future. Ordering additional copies is easy to do yourself if the book is in your account, or we can order copies if your title remains with us.

The specifics of each service are detailed below.

If you have any questions, just shoot a message to support@90minutebooks.com


 

Signature 90-Minute Book
 

Signature 90-Minute Book

  • 30-minute outline call

    • We'll use this time to dial in your ideas and outline the chapters of your book. This is the time to identify the talking points that will form the content of your book, recorded at the next stage.
      Following the call, we'll create the outline and send it to you to agree along with our recording tips and tricks, before scheduling your book call.

  • 60-minute book recording

    • This is your time to shine. The book recording is the content of your book, so in a comfortable, convenient way, we'll walk through your outline with you, asking the questions to help capture your best thinking.

  • Signature conversational format

    • The Signature conversational format has proven time and again to be the fastest, easiest way to engage your readers. Positioned as an opportunity for them to 'listen in' as you are interviewed about your subject, the Signature format allows the reader to hear the industry secrets and insider tips you share. It starts a conversation by giving value and leads toward an obvious close that continues the relationship.
      This is the format of The 90-Minute Book.

  • Signature cover

    • Each custom Signature cover is individually designed and unique to you. It is the most cost effective way to get an eye-catching cover that amplifies your book title using our simple 3 step process:

      • Fill out our short Cover Questionnaire to share your ideas and color, design preferences so we can tailor your book cover exactly as you envision it.

      • Leave the design up to our expert design team.

      • In a just a few days we’ll send you a great looking, unique cover tailored to your preferences.

      Each cover is created using an image from our premier suppliers. We can manipulate the image and use specific typography to create the perfect cover based on your questionnaire. You’ll get regular email updates from our designers, and you Signature cover includes one free round of updates.

      If you need something more, for example 1:1 access to our design team, multiple revisions, composite image covers, premium images, or specially licensed fonts, you have the option to upgrade to a Plus or Pro cover with your Signature book.

      Additional cover concepts are also available if you change preferences from your original questionnaire.

  • 3d cover, social media image, and postcard template

    • Being able to advertise and market your book is an essential part of the process and we’ll provide all you need to get started including; an 8*5 Postcard template you can physically mail, a promotional image of your book you can use on Facebook and a 3d image of your book on a transparent background allowing you to create many other designs.

  • PDF version

    • A great addition to your physical book, the PFD version is perfect for digital delivery and online optins. Created in the same format as your physical book, this version reinforces the the authority of the physical book, electronically.

  • Amazon listing

    • If you'd like to sell your book, Amazon offers the simplest option. We'll walk you through the simple steps to create your Amazon account and set up your title for you. You can then also reorder copies directly.
      If you don't want to sell physical copies on Amazon and don't want the overhead of ordering your own copies direclty, we can keep your book in our account and process reorders for you.

  • One free update

    • From the point of recording, your work is done. It's that easy. We understand that you may wish to make changes or add additional content to your book though, so we make it as simple as possible to make those changes.
      As soon as your book is through the production process we'll send you 10 copies. Don't worry, these are only for you. Physically seeing your book is by far the best way to judge if you need to make any changes or add anything you didn't capture on the call. Then, at any time in the first 90 days we'll give you one free revision to the content of your book. Simply make any changes you'd like to the book file we'll send you, return the updated version and we'll update it free of charge. We’ll even send you another 10 copies of the updated version.
      If you need to make any changes after this, or you need to make changes to your cover, no problem, we have inexpensive options here too.

  • Custom Book Domain

    • A key part to your marketing plan should be a unique web domain for your book. If you don't already have one, we'll secure it as part of the process and transfer it to you once your book is complete. This is the best way to collect the details of people interested in your message. Your book domain can be linked to your current CRM, or we can set up a free GoGoClients trial.

  • 30-day free trial of GoGoClients

    • Perhaps the best step you can take to start identifying invisible leads is to create a landing page for your book, just like the one at 90minutebook.com. If you don't already have a CRM tool, simply let us know once your book is complete and we'll set you up with a landing page just like it with a 30-day free trial of GoGoClients.

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90-Minute Book Plus
 

90-Minute Book Plus

  • 30-minute outline call

    • We'll use this time to dial in your ideas and outline the chapters of your book. This is the time to identify the talking points that will form the content of your book, recorded at the next stage.
      Following the call, we'll create the outline and send it to you to agree along with our recording tips and tricks, before scheduling your book call.

  • Up to 90-minute book recording

    • This is your time to shine, and the additional time of your 90-Minute Book Plus gives you the freedom to fully express your ideas. The book recording is the content of your book, so bring your A-game, and in a comfortable, convenient way, we'll walk through your outline with you, asking the questions to help capture your best thinking.

  • Plus narrative format

    • One of the most popular requests we get is to make the content of the book a narrative format rather than the conversational format of a Signature book.
      Sticking with the simple effective way to record, we'll take your recording and remove the questions we ask to guide you through, instead, replacing the question with an opening paragraph to move the content along in a narrative flow.
      This is the best way to quickly and effectively capture your words and tone, but in a way that some people find more comfortable to read.

      As a Plus customer you also have additional layout options including serif or sans-serif fonts, full justification and adding your book title and/or chapter name to the header of each page. For print options you have the choice of white or cream paper and heavier paper stock.

      (Note the paper choice may not be available with all printers and will increase the cost of printed books)

  • Internal Images

    • Another popular request is to add images to your content. If you have images or charts you want to include, we'll place up to 10 these for you at no cost during the layout process.
      Please note, to print we need high resolution images (typically 300dpi). Screenshots are not typically high enough quality. You will also need to confirm you have sufficient permissions/rights to use any images you provide.

  • Plus cover design

    • To compliment your narrative content, your Plus cover is created using one of more premium images from our supplier, with typography and colors that support your brand. It may include image manipulation, for example color corrections and resizing to create something special.

      The process begins with our simple 3 step process:

      • Fill out our short Cover Questionnaire to share your ideas and color, design preferences so we can tailor your book cover exactly as you envision it.

      • Leave the design up to our expert design team.

      • In a just a few days we’ll send you a great looking, unique cover tailored to your preferences.

      As a Plus customer, you have the option to make several revisions so we can really dial in your requirements, and if not exactly what you want, one free additional cover concept is included.

      If you need something more, for example you want to work 1:1 with our design team by phone, you need a specifically licensed font, or you have a design in mind than needs a composite or drawn image, you have the option to upgrade to a Pro cover with your Plus book.

  • Plus image pack

    • Being able to advertise and market your book is an essential part of the process and your Plus image pack provides all you need to promote your new book including an 8*5 Postcard template you can physically mail, 6 promotional images of your book in various formats to use across Social Media or your website and a 3d image of your book on a transparent background allowing you to create many other images.

  • PDF version

    • A great addition to your physical book (and in some ways, more important), the PFD version is perfect for digital delivery and online optins. Created in the same format as your physical book, this version reinforces the the authority of the physical book, electronically.

  • Amazon listing

    • If you'd like to sell your book, Amazon offers the simplest option. We'll walk you through the simple steps to create your Amazon account and set up your title. You can then also reorder copies directly.
      If you don't want to sell physical copies on Amazon and don't want the overhead of wording your own copies direclty, we can keep your book in our account and process reorders for you.

  • Kindle version

    • To maximize your Amazon listing we'll create a Kindle compatible version of your book and upload it to your Amazon account for you.

  • One free update

    • From the point of recording, your work is done. It's that easy. We understand that you may wish to make changes or additions to your book so we'll send you 10 copies of your book as soon as it's complete, but don't worry, these are only for you. Physically seeing your book is by far the best way to judge if you need to make any changes or add anything you didn't capture on the book call. Then, at any time in the first 90 days we'll give you one free revision to the content of your book. Simply make any changes you'd like to the book file we'll send you, return the updated version to us and we'll update it free of charge (and send you an updated version of your book).
      If you need to make any changes after this, no problem, we have inexpensive options to make later changes.

  • Custom Book Domain

    • A key part to your marketing plan should be a unique web domain for your book. If you don't already have one, we'll secure it as part of the process and transfer it to you once your book is complete.

  • 30-day free trial of GoGoClients

    • Perhaps the best step you can take to start identifying invisible leads is to create a landing page for your book, just like the one at 90minutebook.com. If you don't already have a CRM tool, simply let us know once your book is complete and we'll set you up with a landing page just like it with a 30-day free trial of GoGoClients.

  • 30-Minute Strategy Call

    • We have helped business owners just like you create over 500 books to use as ways to engage potential customers and identify invisible leads. Now your book is complete, the real opportunity is how you use it. This 30-minute strategy session will give you the benefit of our advice in how to get the best 'bang for your book'.

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90-Minute Book Pro
 

90-Minute Book Pro

  • 30-minute outline call

    • We'll use this time to dial in your ideas and outline the chapters of your book. This is the time to identify the talking points that will form the content of your book, recorded at the next stage.
      Following the call, we'll create the outline and send it to you to agree along with our recording tips and tricks, before scheduling your book call.

  • 90-minute book recording

    • This is your time to shine, and the additional time of your 90-Minute Book Pro gives you the freedom to fully express your ideas. The book recording is the content of your book, so bring your A-game, and in a comfortable, convenient way, we'll walk through your outline with you, asking the questions to help capture your best thinking.

      As a Pro customer we want you to get your best thoughts out and not get hung up on the time, so it’s ok to run a little longer. If you need more than 120 minutes, or multiple calls, we have additional options for that.

  • Pro narrative format

    • One of the most popular requests we get is to make the content of the book a narrative format rather than the conversational format of a Signature book.
      Sticking with the simple effective way to record, we'll take your recording and remove the questions we ask to guide you through, instead, replacing the question with an opening paragraph to move the content along in a narrative flow.
      This is the best way to quickly and effectively capture your words and tone, but in a way that some people find more comfortable to read.

      As a Pro customer we’ll work with you individually to tailor your layout. Starting with our internal design we can suggest serif or sans-serif fonts, justification options for the text, customizing the page headers and footers and individually placing images. For print options you have the choice of white or cream paper, heavier paper stock, and a variety of format sizes.

      (Note the paper choice may not be available with all printers and will increase the cost of printed books)

  • Unlimited internal images

    • Another popular request is to add images to your content. If you have images or charts you want to include, we'll place these for you at no cost during the layout process.
      Please note, to print we need high resolution images (typically 300dpi). Screenshots are not typically high enough quality. You will also need to confirm you have sufficient permissions/rights to use any images you provide.

  • Pro cover design

    • To compliment your narrative content, your Pro cover is created with the images, typography and colors that support your brand and create a cover that amplifies your title and grabs peoples attention. It may include multiple images from our premium suppliers, manipulation, color correction and resizing to create the perfect fit, and advanced composition to create a one of a kind cover.

      The process begins with our simple 3 step process:

      • Fill out our short Cover Questionnaire to share your ideas and color, design preferences so we can tailor your book cover exactly as you envision it.

      • Leave the design up to our expert design team.

      • In a about a week we’ll send you some cover concepts, uniquely tailored to your preferences.

      As a Pro customer, you can select the concept you most prefer and with 1:1 access to our design team (which can include a design call before or after the initial concepts), make any revisions you need so we can really dial in your requirements.

      If the initial concepts aren’t exactly what you want, we can schedule a design call, and one free additional cover concept with all the revisions is included.

  • Pro social media image pack

    • Being able to advertise and market your book is an essential part of the process and your Plus image pack provides all you need to promote your new book including an 8*5 Postcard template you can physically mail, 10 promotional images of your book in various formats to use across Social Media or your website and a 3d image of your book on a transparent background allowing you to create many other images.

  • PDF version

    • A great addition to your physical book (and in some ways, more important), the PFD version is perfect for digital delivery and online optins. Created in the same format as your physical book, this version reinforces the the authority of the physical book, electronically.

  • Amazon listing

    • If you'd like to sell your book, Amazon offers the simplest option. We'll walk you through the simple steps to create your Amazon account and set up your title. You can then also reorder copies directly.
      If you don't want to sell physical copies on Amazon and don't want the overhead of wording your own copies direclty, we can keep your book in our account and process reorders for you.

  • Kindle version

    • To maximize your Amazon listing we'll create a Kindle compatible version of your book and upload it to your Amazon account for you.

  • Unlimited first year updates

    • From the point of recording, your work is done. It's that easy. We understand that you may wish to make changes or additions to your book so we'll send you 10 copies of your book as soon as it's complete, but don't worry, these are only for you. Physically seeing your book is by far the best way to judge if you need to make any changes or add anything you didn't capture on the book call. Then, at any time in the first year we'll update the content of your book. Simply make any changes you'd like to the book file we'll send you, return the updated version to us and we'll update it free of charge. The first update also includes sending you an updated version of your physical book).
      If you need to make any changes after the first year, no problem, we have inexpensive options to make later changes.

  • Custom book domain

    • A key part to your marketing plan should be a unique web domain for your book. If you don't already have one, we'll secure it as part of the process and transfer it to you once your book is complete.

  • 30-day free trial of GoGoClients

    • Perhaps the best step you can take to start identifying invisible leads is to create a landing page for your book, just like the one at 90minutebook.com. If you don't already have a CRM tool, simply let us know once your book is complete and we'll set you up with a landing page just like it with a 30-day free trial of GoGoClients.

  • Three 30-minute strategy calls

    • We have helped business owners just like you create over 500 books to use as ways to engage potential customers and identify invisible leads. These 30-minute strategy calls designer to help you make the most of your book by creating a strategy to get in front of the right people at the right time.

      The first call will help set the direction of the project. We’ll talk about ‘the job of work’ of your book, what your hoping to achieve and how your book can best support your goals.

      Once it’s complete, 2 further calls will focus on things like the 5 ways to use your book in ways you’re already doing, working on your super-signature to give people an easy way to get on your list, opportunities to promote your book and gain exposure by helping others, and defining your email and follow up to identify the people ready to move today, and stay connected to those who aren’t ready yet.

      These calls will get you in the best possible position to use your book right out of the gate.

  • BONUS: Lifetime Email Mastery Membership

    • Email Mastery is Dean’s flagship program to help people build their list, stay in touch with potential customers, revive dead leads, and orchestrate referrals.

      In addition to the module material and some exclusive interviews with ‘Email Masters’, you’ll get access to the back catalogue of Q&A calls, membership to the private Facebook group, and most importantly, invitations to the live monthly Q&A calls.

      This is the perfect companion to creating your book as you’ll have direct access to feedback from Dean during the calls, and now have an asset that can super charge your campaigns.

      Email Mastery Membership is usually $1,800, but complimentary to Pro customers.

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